The first and foremost priority of Google is to
provide quality content to its searchers. And the best feature of a quality
content is that it gets shared more. Search engines like Google take social
signal as an important metric for ranking web pages.
Make profiles for your blog or
business website on social networks so that you can stay connected with your
users and visitors socially. When you grow a strong social community making
your content go viral becomes a lot easier. You just have to share your web
page’s link with your followers and the rest is done by them. If you write
really great and compelling content it will get shared more and hence increase
its chances of getting better rank in search results.
Engagement with your social community
is a very important aspect when you want your social community to share your
content virally. So try to provide as much value you can to your followers so
that they are loyal to you and love to share your content.
Social bookmarking is also a great
way to do off-page SEO for your web pages. There are hundred of social
bookmarking sites that help users bookmark your web page if they liked it. If
your web page gets bookmarked more it sends good signals to search engines that
your content is great and should be ranked higher.
You can also bookmark your own
web pages using tools like Social Poster or Social Marker to bookmark them over
a large number of social bookmarking sites. It saves you a lot of time as it
semi-automates the process of bookmarking and you also don’t need to wait to
for others to bookmark your page for you to tell Google about it.